100K Views Earnings Calculator: How Much Do 100,000 Views Pay?
One hundred thousand views is a meaningful milestone for any content creator or website publisher, but the revenue it generates ranges from under $100 to over $4,000 depending on the platform, niche, and audience demographics. A YouTube gaming channel might earn $150-$300 from 100K views, while a personal finance blog running premium display ads could generate $2,500-$4,500 from the same number of pageviews. This dramatic gap explains why two creators with identical traffic numbers can report wildly different incomes, and why understanding RPM is essential for setting realistic revenue expectations.
The single biggest factor determining your 100K views payout is where those views happen and what niche they are in. YouTube pays creators 55% of ad revenue and the typical RPM lands between $3 and $12, meaning 100K YouTube views generate $300-$1,200 for most channels. Website display ads through premium networks like Mediavine or Raptive yield $15-$40 RPM, putting 100K pageviews at $1,500-$4,000. Even within the same platform, niche matters enormously: 100K views on a cryptocurrency tutorial video can earn 5-8x more than 100K views on a comedy skit because financial advertisers pay exponentially more per impression.
Use this calculator to see exactly what 100,000 views are worth at different RPM levels. The examples and data below cover YouTube, AdSense, and premium ad networks across the most common content niches, so you can find the scenario closest to your situation and plan your content and monetization strategy around realistic numbers.
Key Data & Benchmarks
| Metric | Value |
|---|---|
| 100K Views - YouTube (avg creator) | $300 - $1,200 |
| 100K Views - YouTube (finance niche) | $1,500 - $3,500 |
| 100K Views - AdSense Website | $200 - $800 |
| 100K Views - Mediavine Website | $1,500 - $3,000 |
| 100K Views - Raptive Website | $2,000 - $4,000 |
| 100K Views - YouTube Shorts | $3 - $10 |
| 100K Views - Entertainment Niche | $150 - $500 |
| 100K Views - Insurance / Legal Niche | $2,000 - $5,000 |
Revenue Examples
| Scenario | Views | RPM | Earnings |
|---|---|---|---|
| YouTube (General) | 100,000 | $5.00 | $500.00 |
| YouTube (Finance) | 100,000 | $25.00 | $2,500.00 |
| Blog (AdSense) | 100,000 | $6.00 | $600.00 |
| Blog (Mediavine) | 100,000 | $22.00 | $2,200.00 |
| Blog (Raptive, Premium Niche) | 100,000 | $35.00 | $3,500.00 |
Calculate Your RPM
Revenue Data
Earnings = (RPM x Page Views) / 1,000
Who Uses This Calculator?
Revenue milestone benchmarking
See how your actual 100K views earnings compare to industry averages for your niche and platform, and identify whether your RPM is underperforming or outperforming relative to peers.
Platform comparison for content creators
Compare how much 100K views pay on YouTube versus a self-hosted blog with display ads to decide where to invest your content creation energy for maximum revenue per view.
Viral content revenue estimation
When a piece of content starts going viral and approaching 100K views, quickly estimate the revenue windfall so you can allocate resources to capitalize on the momentum with follow-up content.
Freelancer rate benchmarking
Compare the revenue from 100K views against what you would earn freelancing for the same hours to determine whether scaling your own platform or selling your time is more profitable.