1 Million Views Earnings Calculator: How Much Is 1M Views Worth?
One million views is the milestone that separates hobbyists from serious creators and publishers. But the revenue attached to that number varies by a factor of 30x or more depending on your platform, niche, and audience. A YouTube entertainment channel earns $3,000-$8,000 from 1 million views, while a personal finance blog running Raptive ads generates $25,000-$45,000 from 1 million pageviews. Even on YouTube alone, the gap is massive: a finance education channel can earn $15,000-$35,000 from the same 1M views that net a gaming creator only $1,500-$5,000. The million-view milestone is meaningless without understanding the RPM behind it.
Reaching 1 million views monthly puts you in the top tier of content creators. On YouTube, only about 2-3% of active channels consistently hit 1M views per month. For blogs and websites, 1 million monthly pageviews places a site in the top 0.5% of the web. At this scale, you are typically earning enough from display ads alone to exceed most full-time salaries, and the real question becomes optimization: which ad network, placement strategy, and content mix maximizes revenue per view. Publishers at this level should be on premium ad networks, negotiating direct deals with advertisers, and diversifying revenue beyond display ads into sponsorships, affiliates, and products.
This calculator models your earnings from 1 million views at various RPM levels. Use the platform and niche benchmarks below to find your expected range, then explore how improving your RPM by even a few dollars translates into thousands of additional dollars per month at this traffic scale.
Key Data & Benchmarks
| Metric | Value |
|---|---|
| 1M Views - YouTube (average) | $3,000 - $12,000 |
| 1M Views - YouTube (finance) | $15,000 - $35,000 |
| 1M Views - YouTube (gaming) | $1,500 - $5,000 |
| 1M Views - Blog (Mediavine) | $15,000 - $30,000 |
| 1M Views - Blog (Raptive) | $20,000 - $40,000 |
| 1M Views - Blog (AdSense only) | $3,000 - $10,000 |
| 1M Views - YouTube Shorts | $30 - $100 |
| 1M Views + Sponsorships (combined) | $10,000 - $80,000+ |
Revenue Examples
| Scenario | Views | RPM | Earnings |
|---|---|---|---|
| YouTube Gaming Channel | 1,000,000 | $3.00 | $3,000.00 |
| YouTube Education Channel | 1,000,000 | $10.00 | $10,000.00 |
| YouTube Finance Channel | 1,000,000 | $25.00 | $25,000.00 |
| Blog (Mediavine, Lifestyle) | 1,000,000 | $20.00 | $20,000.00 |
| Blog (Raptive, Finance) | 1,000,000 | $38.00 | $38,000.00 |
Calculate Your RPM
Revenue Data
Earnings = (RPM x Page Views) / 1,000
Who Uses This Calculator?
Full-time creator income projection
Model your total annual income at 1 million monthly views to decide whether transitioning to full-time content creation is financially viable compared to your current salary.
Team scaling decisions
Determine whether your 1M-view-level revenue can support hiring editors, writers, designers, or a virtual assistant by comparing monthly ad revenue against staffing costs.
Business valuation estimation
Estimate the market value of your content property — websites and channels are typically valued at 30-40x monthly earnings, meaning a 1M-view property earning $15,000/month could sell for $450,000-$600,000.
Ad revenue vs. sponsorship rate analysis
Compare your ad RPM revenue from 1M views against the sponsorship rates brands offer for 1M-view placements to determine which monetization channel deserves more attention.