TikTok Creator Fund & Earnings Calculator: Estimate Your Revenue Per 1,000 Views
TikTok monetization has evolved significantly since the original Creator Fund launched in 2020, but payouts remain among the lowest of any major platform. In 2026, TikTok creators earn between $0.20 and $1.00 per 1,000 views through the platform's monetization programs, with the Creativity Program Beta (available for videos over 1 minute) paying at the higher end of that range. Compare this to YouTube's $3-$12 RPM for long-form content, and the revenue gap is immediately clear. A TikTok video with 1 million views earns roughly $200-$1,000, while the same view count on YouTube generates $3,000-$12,000. This disparity is why most financially successful TikTok creators treat the platform as a top-of-funnel audience builder rather than a primary revenue source.
TikTok offers several monetization pathways in 2026: the Creativity Program Beta (replacing the original Creator Fund, with higher per-view rates for longer content), TikTok Pulse (placing creator content alongside top-performing videos for ad revenue sharing), LIVE gifts and diamonds, and the TikTok Shop affiliate program. Of these, the Creativity Program Beta offers the most predictable per-view income, typically paying $0.40-$1.00 per 1,000 views for eligible content over 1 minute. The original Creator Fund, which some creators are still on, pays significantly less at $0.20-$0.40 per 1,000 views.
This calculator helps you estimate TikTok earnings at realistic RPM levels and compare them against other platforms. Understanding TikTok's true per-view payout is essential for building a sustainable creator business — use these numbers to decide how much of your content strategy should be TikTok-focused versus diversified across higher-paying platforms like YouTube.
Key Data & Benchmarks
| Metric | Value |
|---|---|
| TikTok Creator Fund RPM | $0.20 - $0.40 |
| TikTok Creativity Program Beta RPM | $0.40 - $1.00 |
| TikTok Pulse (top 4% content) RPM | $0.50 - $2.00 |
| YouTube Long-Form RPM (comparison) | $3.00 - $12.00 |
| YouTube Shorts RPM (comparison) | $0.03 - $0.10 |
| Instagram Reels RPM (comparison) | $0.50 - $3.00 |
| Average TikTok Video Views (10K followers) | 2,000 - 8,000 per video |
| TikTok Creativity Program Minimum Video Length | 1 minute |
Revenue Examples
| Scenario | Views | RPM | Earnings |
|---|---|---|---|
| Micro Creator (50K views/mo) | 50,000 | $0.30 | $15.00 |
| Growing Creator (500K views/mo) | 500,000 | $0.50 | $250.00 |
| Established Creator (2M views/mo) | 2,000,000 | $0.60 | $1,200.00 |
| Viral Creator (10M views/mo) | 10,000,000 | $0.70 | $7,000.00 |
| Top Creator - Creativity Program (20M views/mo) | 20,000,000 | $0.90 | $18,000.00 |
Calculate Your RPM
Revenue Data
Earnings = (RPM x Page Views) / 1,000
Who Uses This Calculator?
TikTok vs. YouTube revenue comparison
Calculate how much your TikTok views would earn on YouTube to decide whether repurposing content for YouTube (or creating YouTube-first content) would generate significantly more revenue for similar effort.
Creativity Program Beta eligibility planning
Model the revenue increase from switching to 1-minute+ content eligible for the Creativity Program Beta, which pays 2-3x more per view than the standard Creator Fund.
Brand deal floor pricing
Use your TikTok RPM to set a minimum rate for sponsored content — if a brand offers less per 1,000 views than your organic RPM, the deal is undervaluing your audience and you should negotiate higher.
Multi-platform income modeling
Project total creator income by combining TikTok earnings with YouTube, Instagram, and sponsorship revenue to understand how much each platform contributes to your overall business.